Many event planners have a hard time valuing our event expertise, especially when it comes so naturally to us.
It can be even harder when we’re first getting started or we’re not sure how to create value for our event clients.
In today’s episode of EventPlanning BlueprintTV, Alex Cheung of Toronto Special Events Network joins me.
Create Value For Your Event Clients
Alex started his career as a designer but hated sitting in front of a computer from 9-5pm so he went back to school to become an event planner.
No matter what stage of being an event planner you’re in, owning your worth and showing your value allows you to charge more, do better work, work with better clients, and have more success.
To achieve the success you deserve in your event career, creating strong, long-term relationships is key and Alex shares how you can maximize your efforts with some simple strategies.
He also talks about the importance of taking action, finding opportunities, how to create value for your event clients, how generosity helps build your event career, and how thinking like an entrepreneur helps you get started in the event industry.
If you’re an event planner who struggles to get started or take action because you’re not sure how to show your value, this video is for you.
I’d love to hear from you.
In the comments, name 2 specific ways you show your event clients your value.
And, if today’s episode resonated with you, I highly recommend you consider joining us in our How to Be an Event Planner course, so you learn how to better position and market your event services.
See stories from our grads here.
As always, thanks for joining us and for sharing your comments.
Have an eventful week,
P.S.S. I recommend Aweber to track your clients because it’s easy to use, offers support when you need it and allows you to personalize your emails.