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6 Ways Event Planners Can Say No and Still Get the Client

What do you want your event planning business to be known for?

That’s a question I ask myself frequently – and no matter where I am or what I’m doing:

Adele is playing in the background…’what do I want my business to be known for?’

I’m traveling back from Australia to Canada…’what do I want my business to be known for?’

I’m trying to watch The Good Wife…’what do I want my business to be known for?’

You might be afraid that you’ll scare away a potential client or miss out on opportunities unless you say yes to everyone. And, it’s not only new event planners that have this problem, if you’re already established you probably have a full agenda, and it can be hard to prioritize your to-do list let alone the ‘right fit’ client.

If you struggle to balance your time with your clients’ requests or if the client just isn’t the right fit, then these 6 ways event planners can say no are just what you need.

And, they’ll help you and your clients know who you are and what you’re known for.

Why is it Important for Event Planners to Learn to Say No?

If you can prioritize clients and their requests, and not say yes to everyone that comes your way, you’ll find that you have more time for your business, and you can say yes to the people you really want to work with.

When I was first starting out, I was so worried about saying no that I said yes to any work that came my way – even if it didn’t fit with my niche or skill level, and I spent too much time trying to figure out what my business stood for. What I stood for.

This wasn’t a winning strategy and didn’t last long!

Plan Any Event With The Event Toolkit Learn more now!


  • Curtis says:

    It is very hard to say no when you are starting a new business and I can see that you would get overwhelmed by all the work because of it. I get walked on by people and taken advantage of because I don’t say no to people so learning this for me is very important and I have to say very timely. Thank you for the advice you have given here.

  • John says:

    I got a chuckle when I first started reading this article because I like to follow quite a few TV shows and movies (on demand programming because I wouldn’t want to let my leisure habits dictate my schedule). I could also relate to thinking about my business endeavors throughout the day, even while I am watching my favorite shows. When you run your own business, it consumes your thoughts, as it should.

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