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3 Steps To Attracting Event Sponsors For Your Events

When I was planning the Beautiful Women event eight years ago, I needed to fund the event without the cost coming out of my client’s pocket.

The event wasn’t complicated. I had to rent a ballroom, work with the hotel’s tech team to ensure the music, videos and microphones worked properly, and with their food and beverage team to provide hors d’oeuvres for the 150 guests.

How To Find Event Sponsors For Your Event

The event honored exceptional women in the city who came from all walks of life. With a sponsorship proposal in hand, I decided to approach female run and female focused businesses that would fit with our goal and fit with being potential event sponsors long-term.

After all, the event had to be a win-win for everyone.

In today’s video I’m going to show you 3 simple, but powerful steps to help you attract event sponsors to your next event.

Need Help With Your Sponsorship Packages? Yes!


  • Hello,
    I’m currently at the beginning of starting my business and so I have no sponsors I currently work with; however, once I do, I will certainly keep in touch via email and mailing thank you post cars along with small thank you gifts for their sponsorship. In addition, I will offer to do mass mailing thank you follow up emails to the group or event they have sponsored. I will also offer a pro Bono event for my sponsors to help solidify my relationship with them.
    Thank you for the blog the information you shared was helpful.
    All the best!!

    • Event Planning Blueprint says:

      Thanks for sharing, Patrice. Staying in touch with your sponsors and sending thank you letters and emails is important, and a nice touch. However, we’re not sure why you’d devalue your expertise by offering free events. This will make it very hard for you to stay in business and, in our opinion, it has the opposite affect to building strong sponsorship relationships. Besides, quality sponsors won’t expect you to work for free (they wouldn’t)!!

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