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EVENT PLANNING BLOG POSTS & VIDEOS

Conference Swag Ideas – Worth it or Wasteful?

Over the weekend I was in San Diego, California at Digital Marketer’s Traffic & Conversion Summit (T&C) – which was […]

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How To Create Value For Your Event Clients

Many event planners have a hard time valuing our event expertise, especially when it comes so naturally to us.   […]

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What is Event Planning?

When you’re first deciding how to be an event planner there are many things you need to do. There’s an […]

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How To Hire Event Staff

You’ve operated as a one-woman show as you’ve built your event business. You’ve worn every hat from event set up […]

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5 Sales Tips Every Event Planner Should Know

After starting my event planning business in 2004, I knew my Bachelor’s Degree hadn’t prepared me to run my own […]

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How To Build Your Event Brand

When you’re shopping, do you get pulled into stores because of their branding? Maybe they have pretty storefronts, fun packaging, […]

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Stop Giving Away Your Event Planning Services For Free. Here’s Why.

Today I’m fired up because of a conversation that happened earlier this week about ‘giving away your event planning services […]

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How to Use The 6 Principles of Influence to Book More Event Clients

Have you ever felt like you want to price your event clients services properly, but you feel scared to slap […]

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6 Tips To Write a Tagline For Your Event Website

In our live event planning courses we often talk about how to differentiate yourself from other event planners and the […]

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Working a Day Job While You Start Your Event Planning Business?

I want you to hear Sarah’s story. Sarah started her event planning business earlier this year and she’s still employed […]

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